Aboriginal and Torres Strait Islander Art Economies

Project Overview

The Aboriginal and Torres Strait Islander Art Economies project concluded in June 2016. The research explored and addressed major industry challenges, including:

  • value chain complexity and changing market conditions
  • industry issues such as provenance, quality and supply
  • governance and regulation
  • artistic production in remote Australia
  • business sustainability for art enterprises

This project undertook the most comprehensive study ever done on the Aboriginal and Torres Strait Islander art sector. The team completed the first national analysis on the production and sale of Aboriginal art, in particular from remote art centres. The financial circumstances of many art centres are fragile, with falling profitability. Together with partners, the team developed new tools to aid financial management and marketing.

The project achieved excellent engagement, working with more than 170 art businesses, 82 out of Australia’s 87 art centres, 4 of the 5 peak bodies, all 8 government agencies involved in the sector, plus 900 art buyers at 3 national art fairs.

The study found that artistic and commercial success is uneven across gender, age, location and production. Following a recent sharp downturn, the industry is rebuilding and needs further encouragement. However, this is constrained because growth in art centres and art production has not yet been matched by growth in demand. While sales are improving, the supply chain is characterised by a lack of trust and cautious buyer behaviour.

Research results were disseminated widely, with the project publishing a number of journal papers, presenting at conferences and creating other end-user publications.

For more information, contact:

Tim Acker
Principal Research Leader
E: tim.acker@nintione.com.au
M: +61 410 038 226

Project Outputs

Journal papers

  • Jones T, Booth J and Acker T. 2016. The changing business of Aboriginal and Torres Strait Islander art: Markets, audiences, artists, and the large art fairs. The Journal of Arts Management, Law, and Society. 46, 3. pp. 1-15. link to journal website abstract
  • Seet P-S, Jones J, Acker T and Whittle M. 2015. Shocks among managers of indigenous art centres in remote Australia. Management Decision. 53, 4. pp. 763-85. doi link.
  • Acker T and Sullivan G. 2014. More than a place to paint: the complicated business of Art Centres [Special issue: Red dirt research in remote Australia]. Journal of Australian Indigenous Issues. 17, 4. pp. 168-72.
  • Woodhead A and Acker T. 2014. Sideways story: Aboriginal and Torres Strait Islander community art production and markets [Special issue: Red dirt research in remote Australia]. Journal of Australian Indigenous Issues. 17, 4. pp. 108-30.
  • Acker T, Jones T and Henham F. 2014. Fair exchange: the rise of the Aboriginal and Torres Strait Islander art fairs. Artlink. 34, 2. pp. 80-83.

Book chapters

  • Acker T. 2015. Aboriginal and Torres Strait Islander art in its place in the global art market. In Australian Indigenous Employability, Education and Entrepreneurship: Exploring the Issues in a Compendium of Case Studies. Ed. Pearson C, Burgess J and Dayaram K. pp. 87-101. Curtin University. Perth.
  • Petersen K and Congreve S. 2015. Background to Aboriginal and Torres Strait Islander art and the art industry. In Australian Indigenous Employability, Education and Entrepreneurship: Exploring the Issues in a Compendium of Case Studies. Ed. Pearson C, Burgess J and Dayaram K. pp. 102-115. Curtin University. Perth.
  • Acker T. 2013. The art of online marketing: linking remote Aboriginal artists with global markets. In Marketing strategy: Casebook. Eds. Lee A and Edwards M. pp. 37-39. Cambridge University Press. New York.
  • Acker T. 2013. Marketing in unstable times: new Aboriginal art and enterprise. In Marketing strategy: Casebook. Eds. Lee A and Edwards M. pp. 56-57. Cambridge University Press. New York.

Conference papers

  • Acker T. 2014. Charting the changes: the Aboriginal and Torres Strait Islander art industry in remote Australia. Indigenous Business, Enterprise and Corporations Conference 2014. 1-2 December. University of Western Australia. (presentation)
  • Bendor I, Von Der Heidt T and Acker T. 2013. How does ecommerce help Aboriginal and Torres Strait Islander art centre marketing engage with the future? ANZMAC 2013: Engaging with our future. 1-4 December. University of Auckland Business School, New Zealand.
  • Acker T. 2012. Aboriginal and Torres Strait Islander Art Economies. Indigenous Business, Enterprise and Corporations Conference. 3-4 December. University of Western Australia, Perth.
  • Acker T. 2012. Aboriginal and Torres Strait Islander Art Economies project. Art Centre Managers Conference, Desart. 11-12 April. Alice Springs.

Other presentations

  • Seet P-S, Jones J, Acker T and Whittle M. 2015. Out of their comfort zone and out of depth: Understanding the challenges of urbanites working in remote areas in Australia and China. 5th Sino-Australia Forum, CASS-Flinders ‘Urban Challenges in the 21st Century’. 20 July. Beijing. (slideshare presentation).
  • Acker T. 2015. The Art Economy of Remote Australia. Paper presented at the CAEPR Seminar Series, Australian National University, Canberra. 4 March. Ninti One Limited. Alice Springs. (presentation)
  • Ninti One Limited. 2013. Ninti One 10th anniversary event A1 poster: Aboriginal and Torres Strait Islander Art Economies project. 8 August, Parliament House, Canberra.
  • Acker T. 2013. Aboriginal and Torres Strait Islander Art Economies project. Ninti One research presentation day Theme 3: Community and Culture, presented at the National Portrait Gallery. 8 August. Canberra. (watch presentation delivery on Youtube)
  • Blake S, Acker T, Jacobsen D, Abbott T, King L, Inkamala M and Dockery M. 2013. Ninti One research presentation day Theme 3: Community and Culture. National Portrait Gallery. 8 August. Canberra. (see full theme slideshare presentation)
  • Partner briefing session (May 2012)
  • Acker T, Stefanoff L and Booth J. 2012. Aboriginal and Torres Strait Islander Art Economies project. Exchange/meeting for researchers working in the ATSI arts/cultural area. March. Canberra.

Project reports

  • Acker T. 2016. Somewhere in the world: Aboriginal and Torres Strait Islander art and its place in the global art market. CRC-REP Research Reports CR017. Ninti One Limited. Alice Springs.
  • Acker T. 2016. The Art Economies Value Chain reports: Update on Art Centre Finances 2013/14–2014/15. CRC-REP Research Report CR015. Ninti One Limited. Alice Springs.
  • Acker T and Stefanoff L. 2016. Artists outside art centres. CRC-REP Research Report CR014. Ninti One Limited. Alice Springs.
  • Acker T and Congreve S. 2016. Desert perspectives – Aboriginal arts workers in remote art centres. CRC-REP Research Report CR013. Ninti One Limited. Alice Springs.
  • Woodhead A and Acker T. 2015. Productivity, income and gender: Aboriginal and Torres Strait Islander artists. CRC-REP Research Report CR012. Ninti One Limited. Alice Springs.
  • Congreve S and Acker T. 2015. Funding for Aboriginal and Torres Strait Islander art centre peak agencies: an examination of the funding environment, 2004–2013. CRC-REP Research Report CR010. Ninti One Limited. Alice Springs.
  • Woodhead A and Acker T. 2014. The Art Economies Value Chain reports: Synthesis. CRC-REP Research Report CR004. Ninti One Limited. Alice Springs.
  • Woodhead A and Acker T. 2014. The Art Economies Value Chain reports: Methodology and Art regions. CRC-REP Research Report CR005. Ninti One Limited. Alice Springs.
  • Acker T and Woodhead A. 2014. The Art Economies Value Chain reports: Art Centre finances. CRC-REP Research Report CR006. Ninti One Limited. Alice Springs.
  • Woodhead A and Acker T. 2014. The Art Economies Value Chain reports: Artists and Art Centre production. CRC-REP Research Report CR007. Ninti One Limited. Alice Springs.
  • Woodhead A. 2014. The Art Economies Value Chain reports: Art business trading practices and policy views. CRC-REP Research Report CR008. Ninti One Limited. Alice Springs.
  • Acker T, Stefanoff L and Woodhead A. 2013. Aboriginal and Torres Strait Islander Art Economies project: Literature review. CRC-REP Working Paper CW010. Ninti One Limited. Alice Springs.

Other project materials

  • Congreve S. 2017. Summary – The enabling environment for Aboriginal and Torres Strait Islander art centres. Ninti One Limited. Alice Springs.
  • Petersen K. 2016. Thesis summary: Sustainability of remote Aboriginal art centres in Australian desert communitiesh. Ninti One Limited. Alice Springs.
  • Acker T, Congreve S and Whittle M. 2016. Art centres and human resources. Ninti One Limited. Alice Springs.
  • Acker T. 2016. Summary – Artists outside art centres. Ninti One Limited. Alice Springs.
  • Petersen K. 2016. ‘Sustainability of remote Aboriginal art centres in Australian desert communities’. PhD. Curtin University. Perth. pp. 436.
  • Bendor I and Acker T. 2015. Summary – The use and benefits of ebusiness for Aboriginal and Torres Strait Islander art centres. Ninti One Limited. Alice Springs.
  • Bendor I and Acker T. 2015. The use and benefits of ebusiness to Aboriginal and Torres Strait Islander art centres. Summary of key findings from Bachelor of Business (Honours) in Marketing. Ninti One Limited. Alice Springs.
  • Acker T and Woodhead A. 2015. The Economy of Place – A Place in the Economy: A value chain study of the Aboriginal and Torres Strait Islander art sector – Summary report. Ninti One Limited. Alice Springs.
  • Acker T. 2015. Aboriginal and Torres Strait Islander Art Economies Project. CRC-REP Policy briefing PB009.
  • Bendor I. 2015. ‘The use and benefits of ebusiness to Aboriginal and Torres Strait Islander art centres in 2014’. Hon. Southern Cross Business School. Southern Cross University. Lismore.
  • Acker T and Woodhead A. 2015. Remote Australia Online Art Atlas: Art Financials. Ninti One Limited. Alice Springs.
  • Acker T and Woodhead A. 2015. Remote Australia Online Art Atlas: Artworks and Artists. Ninti One Limited. Alice Springs.
  • Booth J. 2014. Understanding buyer behaviour in the primary market for Aboriginal and Torres Strait Islander art: Summary of key findings from Masters by Research. Ninti One Limited. Alice Springs.
  • Booth J. 2014. ‘Understanding buyer behaviour in the primary market for Aboriginal and Torres Strait Islander art’. Masters Thesis. School of Marketing. University of South Australia. Adelaide.
  • Whittle M. 2013. ‘Understanding the challenges of managers from non-Indigenous backgrounds working in remote Australia: a cultural competence perspective’. Honours. Flinders Business School. Flinders University. Adelaide. (Note: This is not an official publication; the student retains intellectual property and copyright and the ability to publish from the material of this thesis.)
  • Policy briefing: Aboriginal and Torres Strait Islander Art Economiesproject
  • Infographic: Snapshot of the Art Economy in Remote Australia and Art Centres and Funding in Remote Australia
  • Project A1 poster
  • Need a quick reference document about this project? Download the project postcard.

Project updates

  • Booth J and Acker T. 2014. Research Update – Buyer behaviour in the primary market for Aboriginal and Torres Strait Islander art. Ninti One Limited. Alice Springs.
  • Booth J and Acker T. 2014. Research Update – How buyers perceive industry issues in the primary market for Aboriginal and Torres Strait Islander art. Ninti One Limited. Alice Springs.
  • Project Update – (August 2016)
  • Project Update – (April 2016)
  • Project Update – (September 2015)
  • Project Update – (December 2014)
  • Project Update – (September 2014)
  • Project Update – (December 2013)
  • Project Update – (June 2013)